Sydney’s Convention and Exhibition Centre was a swarm of midriff tops, bunt fringes, coloured hair and new heights yesterday as the Australian Hair Expo entered its second day of showcasing the best of hair salons to industry professionals. Starting at 10am with entry and a quick run through the area and ending with a phenomenal finale at the Next Gen Gala, Coveted Canvas was there to see all of Sunday’s events – and garner some pretty strong inspiration for trends and tricks in hair.
At 10.10am, my old (and favourite) hair dressers, Head Studio from King Street in Perth, hit the Hair Expo main stage to showcase their solo presentation – Forever Young. The show was all about saying a big ‘F-you’ to conventional, corporate society and having fun with your youth. There was colour, blunt fringes, hair wraps and hair ladders, used to create looks for editorial shoots that would have those in the know stopping at the image and saying – I want what they’ve got! The elixir of youth? It’s in Head Studio-esque, Forever Young hair.
While live-tweeting the event, it became pretty apparent that ‘fun’ was the word that kept coming to mind during Head Studio’s presentation. The looks were completely them – colourful, non-permanent, statement, all with a bit of 90s thrown in. With three demonstrations set up on stage for their Forever Young presentation, first it was up to Matt, Jess and Marie to show what Head Studio could do for their customers.
Marie cut a blunt fringe into her hair model, leading the way for a trend that would continue throughout the day. Rooney Mara and Chanel’s hair through their latest collection were obvious inspirations to all Australia’s hair dressers, it seemed. Throughout her demo, Marie mentioned that her aesthetic is all about being androgynous. Give the girls a little toughness and they’ll go far. Love it. Use it.
Matt demonstrated his love for sea salt spray and strong lines by cutting in a blunt bob and utilising the spray for a wet-look texture. Strong lines and undone textures were exciting Matt, and so that’s what he showcased. Our favourite part of the look? A little shaved section on the front of the side temple above the ear. We love this look, also showcased by Into The Gloss’ Emily Weiss.
On the other side, Jess used her inspiration from Empire and MadMan to create a disheveled, forward-brushed textured male do, ensuring plenty of length at the front to play with.
After the consumer demonstrations, things became more fun (there’s that word again!) when Rachael, Marie and Natalie hit the stage to show their editorial looks. Rachael used all-natural hair ladders to add volume and length into her model’s natural hair, creating a mermaid look once complete. It was quite a sight to see with Rachael’s pastel pink hair bobbing behind the model’s pastel purple wavy locks (image, top). A little bit of me was reaching for the bleach.
Natalie and her assistant Kyra demonstrated Head Studio’s love for the 1990s with corn-row full, pre-done hair wraps, sewn into the natural hair. Cooler than the Bali tourist look, more modern than the nineties Los Angeles look, I could also see myself rocking these in a hot Australian summer. Funny how I tended toward the editorial looks more than the first consumer ones. I guess I – like Head Studio – am a long-haired lover at heart.
Last in this part of the presentation, Marie used poker-straight hair ladders to create a long, dead-straight ponytail on her front model. Keeping the look original? Shaved sides of the head. Again, there’s me reaching for the razors. Loved it all, and could easily see myself rocking any/all of it if I didn’t work a conventional 9-5 job.
Rounding up their presentation, Head Studio showed some pre-done model looks, including a full-bodied hair with heart braid, coloured waves with added volume and – my ultimate favourite – rolled two-toned hair with blue-dyed roots (below).
A quick whizz around the Hair Expo was next, to see the new products on offer. My top three?
- OSMO Dry Shampoo. A new salon-only brand with a volume-targeted collection within their main range. This Dry Shampoo goes on clear and feels amazing, like nothing at all. I bought three.
- L’Oreal Professionel SteamPod. A salon-only hair tool that straightens and treats hair at the same time. I loved this product and everything it stood for until Brad Ngata said at the Gen Next Gala that hairdressers could now add the service, charge for the service and make a lot more money. A little crass. Still, that’s the type of comments overheard at trade-only events, and I’d be lying if I said I wouldn’t try the SteamPod.
- Rae Morris individual makeup brushes. Previously only sold in a set, these super-soft makeup brushes are available for sale individually, meaning if you only need one brush (make it number 3!), you can save your pennies and buy. Smart move by Rae Morris and co.